CAP-Autokoulu
YEAR
2024
PROJECT
ALWAYS ON
SHORT-FORM
We found that the common theme in perceptions of driving schools is excitement and uncertainty. Therefore, for CAP-Autokoulu's social media concept, we chose educational yet entertaining driving instruction videos. This will help young consumers get familiar with driving, and teachers, before they start driving school.
CAP-Autokoulu
YEAR
2024
PROJECT
ALWAYS ON
SHORT-FORM
We found that the common theme in perceptions of driving schools is excitement and uncertainty. Therefore, for CAP-Autokoulu's social media concept, we chose educational yet entertaining driving instruction videos. This will help young consumers get familiar with driving, and teachers, before they start driving school.